Never Mushy·Plastic-Free·Magnetic Mount

The body wash bar that hovers. Magnetic mount. Plastic-free. Clean ingredients.

4.7 from verified buyers

Plant-based body wash bars on a magnetic wall mount. The suspended bar fully dries, so it stays firm instead of melting into a tray.

Try it for 99 days. Love it or your money back.

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Nothing Hidden Never Mushy

“It actually dries between showers instead of going mushy. Such a simple idea, and it completely fixes it.”

Natalie S. Natalie S. Geelong

“My skin doesn’t feel dry after washing anymore, which never happened with the liquid stuff.”

Jess T. Jess T. Bendigo

“Tried other ‘natural’ bars, most had something sketchy on the label. This one actually reads clean.”

Sarah C. Sarah C. Adelaide

Bottle or bar.
Both come with problems.

Liquid body wash is convenient, but it means another plastic bottle in the shower. Ordinary bar soap removes the bottle, but usually brings back the soap dish: wet, soft, messy, and half-dissolved before you are done with it.

Liquid Body Wash

Convenient now.
Microplastics forever.

Mostly water in a plastic bottle that sheds microparticles. Replaced every few weeks. The plastic stays forever.

Ordinary Bar Soap

Cleaner idea.
Messier reality.

Bars should be the obvious switch. Until they sit in a puddle, soften around the edges, and waste away.

Vague Labels

Clean on the front.
Vague on the back.

You shouldn't need to decode fragrance blends, harsh detergents, or confusing ingredients.

So we designed a clean, body wash bar that never goes mushy.

Meet esful.

A natural body wash bar suspended on a magnetic wall mount.
Scented with essential oils and colored with natural colorants. Every ingredient named.

  • No plastic bottle.
  • No fragrance hiding phthalates.
  • No SLS irritating your skin.

Microplastic-Free

Plant-Based Formula

Zero-Waste Packaging

All Natural Ingredients

Cured 6 Weeks

Old way vs.

“Stays wet, melts away, always squishy.”

Sitting in a water puddle. Soft around the edges, stuck to the dish, and dissolving between showers.

“Dries faster, lasts longer, never mushy.”

Suspended on the magnetic mount, away from the puddle, so the bar stays firmer, cleaner-looking, and easier to use.

Nature’s palette

We use pure essential oils for scent and earth clays or botanicals for colour. No synthetic pigments, micas, or fragrances.

Bare

Unscented Base

Details

Scent

Fragrance-free. Pure oils only, nothing added.

Colour

Soft natural cream from Kaolin clay.

Benefits

Olive oil: deeply nourishing, rich in oleic acid, gentle for sensitive skin.

Ingredients

Plant oils & butters

Coconut, sunflower, rice bran, olive, shea butter.

Natural preservatives

Citric acid, rosemary extract.

Saponified out

Sodium hydroxide (none remains).

Scent

None.

Colour

Kaolin clay.

Calm

Lavender & Alkanet Root

Details

Scent

Calming true lavender essential oil. No synthetic fragrance.

Colour

Soft mauve hue from Alkanet Root extract.

Benefits

Lavender: calming, anti-inflammatory, soothes irritated skin.

Ingredients

Plant oils & butters

Coconut, sunflower, rice bran, olive, shea butter.

Natural preservatives

Citric acid, rosemary extract.

Saponified out

Sodium hydroxide (none remains).

Scent

Lavender essential oil.

Colour

Alkanet root extract.

Clear

Tea Tree & French Green Clay

Details

Scent

Fresh, clean, medicinal tea tree with an earthy clay base.

Colour

Dusty Sage. Naturally tinted with French Green Clay.

Benefits

Tea tree: antimicrobial, anti-blemish, helps balance oily and acne-prone skin.

Ingredients

Plant oils & butters

Coconut, sunflower, rice bran, olive, shea butter.

Natural preservatives

Citric acid, rosemary extract.

Saponified out

Sodium hydroxide (none remains).

Scent

Tea tree essential oil.

Colour

French green clay.

Bright

Sweet Orange & Gold Brazilian Clay

Details

Scent

Bright, uplifting cold-pressed sweet orange essential oil.

Colour

Warm golden hue from Gold Brazilian Clay.

Benefits

Sweet orange oil: mood-lifting, naturally antiseptic, brightens dull skin.

Ingredients

Plant oils & butters

Coconut, sunflower, rice bran, olive, shea butter.

Natural preservatives

Citric acid, rosemary extract.

Saponified out

Sodium hydroxide (none remains).

Scent

10x folded sweet orange essential oil (Citrus sinensis).

Colour

Gold brazilian clay.

Cool

Peppermint & Indigo

Details

Scent

Cool, crisp peppermint essential oil. Refreshing and invigorating.

Colour

Soft Blue. Naturally tinted with Indigo and French Green Clay.

Benefits

Peppermint: cooling, antibacterial, energising for tired skin.

Ingredients

Plant oils & butters

Coconut, sunflower, rice bran, olive, shea butter.

Natural preservatives

Citric acid, rosemary extract.

Saponified out

Sodium hydroxide (none remains).

Scent

Peppermint essential oil.

Colour

Indigo and French green clay.

Built to nourish, not strip.

Every esful bar is built from coconut, sunflower, rice bran, and olive oils with shea butter. The base recipe is the same in every scent.

  • 5% Superfat

    Moisturising lather guaranteed. Excess oils remain after saponification, leaving your skin soft, not tight.

  • Plant-Based

    Plant-based formula. Coconut, sunflower, rice bran, and olive oils with shea butter for a gentle clean.

  • Cold Process

    6-week cure, every time. Lower temperatures preserve the integrity of every botanical ingredient.

Everything you need to know.

Body Wash Bar Details
  • No chemicals you need a degree to pronounce. No SLS, parabens, phthalates, or synthetic fragrance. Every ingredient listed, nothing hidden.
  • Designed to never dry out your skin. Superfatted with shea butter and natural oils. Glycerine retained for moisture (most commercial soaps strip it out).
  • Natural cold process body wash. Slow-cured for six weeks, for a harder, longer-lasting bar that holds its shape.
  • Rich, creamy lather. The blend of coconut, shea, and olive whips into a dense soft foam that softens on skin and rinses clean.
  • Lasts longer. When used with the magnetic mount to keep it dry, the 110g bar lasts 30 days of twice daily showers.

Ingredients

Base (all bars): Water, coconut oil, sunflower oil, rice bran oil, olive oil, shea butter, sodium hydroxide (none remains after saponifying oils), citric acid, rosemary extract.

Unscented: Base + kaolin clay. No essential oils added.

Lavender: Base + lavender essential oil, alkanet root extract (natural colourant).

Peppermint: Base + peppermint essential oil, indigo and French green clay (natural colourants).

Citrus: Base + 10x folded sweet orange essential oil (Citrus sinensis), gold brazilian clay (natural colourant).

Tea Tree: Base + tea tree essential oil, French green clay (natural colourant).

Superfat: 5%. Extra oil left in the bar for moisture rather than being fully converted.

Not in this bar: No SLS. No synthetic fragrance. No parabens. No petroleum derivatives. No plastic.

Mount Details

Stick it to your wall. The built-in magnet grips your bar and holds it in mid-air until you need it.

  • Eliminates the mushy bar issue. Wall-mounted magnetic hold suspends the bar in air so it dries completely between uses.
  • Made to be seen. Minimal matte black design looks intentional on any bathroom wall.
  • Reduces plastic waste. Made from anodised aluminium and designed to be refilled, not replaced.
  • Effortless to use. Grab, use, click back on. No dish. No mess.
  • Installs in minutes, no damage. Peel-and-stick adhesive works on any clean, smooth surface. No tools, no drilling. Click here to see how to install.
What You Get

Everything you need for the full switch:

  • An aluminium, black wall-mounted magnetic mount that eliminates mushy bar and reduces plastic waste.
  • Small batch cold process body wash bars with embedded stainless steel magnetic inserts. No SLS, no synthetic fragrance, no plastic.
  • Includes a free natural loofah. No plastic in your shower.
Money Back Guarantee

Try it, live with it, wash with it.

If you're not into it for any reason, just let us know within 99 days and we'll refund you in full.

No stress, no pressure. Just a guarantee that you'll love it, or you don't pay.

Shipping & Returns

Orders are shipped within 24 hours, Monday to Friday.

Free shipping on every order, tracked and usually arriving within 2 to 4 business days.

Changed your mind? No problem. Just reach out within 99 days and we will sort out a return or refund.

Inside the system

Four components, engineered together. Zero plastic touching your skin or water.

  1. 1

    Cold-Processed Botanical Bar

    Cured 6 weeks. One essential oil per scent.

  2. 2

    430 Stainless Steel Insert

    Nickel-free. Embedded during pour.

  3. 3

    Anodised Aluminium Mount

    Plastic-free. Built to last.

  4. 4

    Neodymium Magnet

    Holds your bar suspended in mid-air.

Setup in 60 seconds

No tools, no drilling, no damage.

  1. Peel

    Peel the paper backing off the mount.

  2. Stick

    Press onto any clean smooth surface.

  3. Click

    Bring it near. The magnet snaps it on.

Why esful wins the shower.

Six ways esful beats what's in your shower right now.

Liquid Body Wash
Generic Bar Soap
Plastic-free
Plastic bottle
Plastic wrap
Every ingredient named
Buried in ‘fragrance’
‘Parfum’ undisclosed
Glycerine retained
Detergent base
Often removed
6-week cure
Industrial blend
Pressed, extruded
Stays dry
Bottle humidity
Sits in water
99-day guarantee
Standard returns
No returns

The Promise

99 days. Full refund. No questions.

You have been burned by brands making clean claims they could not back up. We know that is one of the biggest reasons you hesitate on a product like this. Which is why the esful system comes with a 99-day money-back guarantee.

Use it for three months. If the ingredient list does not match up to what we have promised, if the mount fails, if the bar does not last, contact us for a full refund.

Every cent. No forms. No return shipping. No questions. The risk is entirely on us.

99-Day Guarantee
Secure Payments
AU-Based Support
Cancel Auto-Ship Anytime

Your questions answered.

What’s wrong with my current body wash?

Turn the bottle around. Read the ingredients. Here is what you are actually looking at.

It starts with what makes the foam

That lather comes from sodium lauryl sulphate (SLS) or sodium laureth sulphate (SLES). It feels like it’s working. It is, just not in your favour. SLS can strip the lipid barrier your skin relies on to stay moisturised and healthy. Every wash. It cannot tell the difference between surface dirt and your skin’s own protection.

  • Linked to barrier damage and increased skin water loss
  • Amplifies reactions in people with eczema or sensitive skin
  • SLES can be contaminated with 1,4-dioxane, a manufacturing byproduct that the US EPA classifies as “likely to be carcinogenic to humans.” It does not appear on the label because it is a contaminant, not an ingredient.

The preservatives are worse

Body wash is mostly water. Water breeds bacteria. So it needs heavy preservatives to stay shelf-stable for two years in a warm bathroom.

  • Parabens (methylparaben, propylparaben, butylparaben) have been shown to mimic oestrogen in laboratory studies. The Endocrine Society classifies them as endocrine-disrupting chemicals. Intact parabens have been found in human tissue samples.
  • DMDM hydantoin is used as a paraben alternative. It slowly releases formaldehyde as it breaks down. Formaldehyde is an IARC Group 1 carcinogen. It will not say “formaldehyde” on the label.

“Fragrance” means nothing and everything

“Fragrance” or “parfum” is a legally protected trade secret. One line on the ingredients list. Behind it: anywhere from 10 to 200 individual synthetic compounds, with zero obligation to disclose any of them.

  • Phthalates are routinely used as fragrance fixatives. They have been associated with hormonal disruption and altered androgen production in human studies.
  • You have no way of knowing they are in your product. That is by design.

The bottle itself is part of the problem

Most body wash bottles are polyethylene or PET plastic. Your shower puts them through heat, steam, and physical stress every single day. That accelerates the leaching of plastic fragments and chemical additives directly into the product inside.

  • In 2022, researchers found microplastics in 77% of human blood samples tested, including polyethylene, the same plastic most bottles are made from
  • In 2024, a New England Journal of Medicine study found microplastics in arterial plaque tissue, where their presence was associated with a higher rate of cardiovascular events
  • Heat and steam are known to accelerate how plastics shed, and a body wash bottle sits in a hot, wet shower every single day.

None of this requires a conspiracy. It just requires reading the label you have been ignoring.

Will it dry out my skin?

Bar soap’s reputation for drying skin comes from commercial bars, which have the naturally occurring glycerine stripped out during manufacturing and sold separately. Cold process soap keeps the glycerine in, where it acts as a humectant and draws moisture back to your skin. There is no SLS in this formula either, so your skin’s lipid barrier stays intact rather than being stripped with every wash. Many customers tell us they reach for moisturiser less after switching.

I tried bar soap before and it was terrible.

That is exactly why this exists. Traditional bar soap sits in water, gets mushy, and feels gross. The magnetic system suspends the bar in air so it dries completely between uses. No dish, no puddle, no mush. It is a fundamentally different experience.

Why do some of your bars contain essential oils? Aren't those endocrine disruptors?

A 2018 Endocrine Society statement raised concerns about lavender and tea tree oil based on case studies in three boys with prepubertal gynecomastia. Follow-up research has challenged the finding, and peer-reviewed rebuttals have argued the concentrations and exposure routes in the original case studies do not match normal personal care use. We offer both scented and unscented variants. If you would rather skip essential oils entirely, the Unscented bar uses only the base ingredients: water, coconut, sunflower, rice bran, and olive oils, shea butter, citric acid, and rosemary extract. No fragrance of any kind.

“Fragrance” on a label can legally hide thousands of chemicals. What about yours?

You are right. Under Australian and international labelling rules, “fragrance” is a trade-secret term that can contain dozens of undisclosed ingredients, including phthalates that are flagged endocrine disruptors (Endocrine Society, 2015 Second Scientific Statement on EDCs). We do not use the word. Our scented bars use a single named essential oil at a specified percentage. Our unscented bar contains none. The full ingredient list is published in the Body Wash Bar Details section above.

When will my order ship?

Orders are shipped within 24 hours, Monday to Friday. All orders are tracked and usually arrive within 2 to 4 business days.

What if I don’t love it?

We offer a 99-day money-back guarantee. If you’re not happy, return it, no hard feelings.

How long does one bar last?

On the magnetic mount, a 110g bar typically lasts 3-4 weeks with twice daily use. In a traditional soap dish, the same bar would last roughly half that time because it sits in water and dissolves between uses.

How does the adhesive work? Is it renter-safe?

The mount uses a high-strength peel-and-stick adhesive rated for wet environments. No drilling required. It holds securely on tile, glass, stone, and most smooth surfaces. When you need to remove it, it comes off cleanly without damaging the wall.

How do I remove the mount from the wall?

Fair warning: we use a high-strength adhesive because we want this thing to stay put for years, not fall off after a few weeks. So removal takes a bit of effort, but the steps below will get it done without damaging your wall.

  1. Warm the adhesive with a hair dryer for 30 to 60 seconds. Heat softens the bond and makes removal much easier.
  2. Slide a piece of dental floss or fishing line behind the mount and saw gently back and forth. The heat-softened adhesive will release.
  3. Clean up any residue with an adhesive remover or rubbing alcohol. Test it on a hidden spot first to make sure it will not damage your wall or paint.
Where is it made?

The formula is developed and tested in Australia. Manufacturing happens at a specialist cold-process soap facility in China.

To put it simply: we care about reducing microplastics and living healthier. We’ve made soap ourselves for years, but not at the scale needed to meet demand. So we found a facility that could.

Why there. They can make our soap exactly the way we want it, and in the volumes we need so you don’t miss out. Also, the base oils aren’t grown commercially here, or are hard to source at scale. Making the bars near where the crops grow keeps freight short and consolidated. Which means lower emissions per bar.

The facility is third-party audited. The brand, formula, and design are Australian-owned and Australian-run.

Is there any plastic at all in the product?

The Body Wash Bar, the mount, and the packaging are all plastic-free. The only plastic is a small amount in the peel-and-stick adhesive strip used to mount the mount to your wall. There is currently no non-plastic adhesive strong enough to hold securely, for a long time, in wet bathroom environments. This is a one-time installation component, sandwiched between the mount and your wall. It never contacts your bar, skin or water.

Will the metal rust?

No. The mount is CNC-machined from anodised aluminium, which does not rust. The insert embedded in the bar is 430 stainless steel, chosen specifically for its corrosion resistance in wet environments.

Is the metal insert in the bar safe on skin?

Yes. The insert is 430 stainless steel, the same grade used in kitchen utensils and food preparation surfaces. It contains no nickel, which is the most common metal allergen in skin contact. There are no sharp edges or parts.

Can I use my own bars?

The mount is a magnet, so you can experiment with whatever you like. The difference with esful bars is that the stainless steel insert is embedded inside the bar during production, so it cannot fall out. This is a common issue with other magnetic mounts that use press-in inserts. They work for a while, then the insert separates and your bar ends up on the floor. Ours will not.

Will this leave soap scum in my shower?

Natural bar soap has a reputation of leaving residue in hard water areas because real soap reacts with the minerals in your water (worse if you have hard water).

Most natural soap makers don't consider cleaning or the hardness of your water when they're formulating.

We have. Every esful bar contains citric acid, an ingredient that binds to calcium and magnesium ions in your water before they can react with the bar. Less reaction means less scum on your glass and tiles.

There’s also a structural reason most natural bars leave scum. They sit in a puddle on a dish, and the soap-saturated water drips into your shower base every time you turn the water on. With esful, the bar is suspended on the magnetic mount and air-dries between every use. The bar only touches your body during the wash and the shower floor when you rinse, so the scum-forming reaction happens in flowing water that goes straight down the drain instead of pooling on surfaces.

A very small tradeoff for a bar that's actually soap, not a synthetic detergent in disguise.

Is the bar hygienic?

Bar soap is naturally alkaline, which creates a hostile environment for bacteria. The esful system adds another layer: because the bar dries completely and never sits in standing water, there is no moist environment for anything to grow.

From Real Customers

What people are saying.

4.7 out of 5 · 23 verified reviews

★★★★★

No more mushy soap

The bar sits up off the ledge on the magnet so it actually dries between showers. No more soft mushy puddle like every other bar I've used. Such a simple idea but it fixes the one thing I hated about bar soap.

Natalie S., GeelongVerified buyer
★★★★★

Best purchase!

No plastic anywhere which was the main thing for me!! already told like 3 people about it lol

Ash, NewcastleVerified buyer
★★★★★

Lovely quality bar

The bar itself is gorgeous, really firm and smooth and it doesnt go mushy at all. Looks way more premium then i expected for the price!

Aimee R., PerthVerified buyer
★★★★★

So satisfying

the magnet thing is so satisfying wth. Ingredients are short, sold.

Bec S., HobartVerified buyer
★★★★★

the soap is actually amazing??

ok so i bought this for the no plastic thing but the soap itself is honestly the best part?? my skin doesn't feel dry after washing anymore which never happend with the liquid stuff. Mount looks nice too but yeah the soap is the star for me, definately reordering!

Jess T., BendigoVerified buyer
★★★★★

Finally!

Finally a bar soap that dosent turn into mush!! No plastic anywhere either which was the whole reason i bought it

Tara W., Byron BayVerified buyer
★★★★★

Cleaner than my last bar

Tried a few "natural" bars before this and most of them still had something sketchy on the label when I actually checked. This one reads clean. Also lasts ages on the mount, which helps bc I'm not replacing it every two weeks.

Sarah C., AdelaideVerified buyer
★★★★★

Love it!

Love it!! No more bottles 🎉

Sophie M., BrisbaneVerified buyer
★★★★★

No more gross soap dish

Bar soap that actually stays dry between uses. Simple idea but it works really well.

Daniella V., SydneyVerified buyer
★★★★★

Good

Exactly as described, happy with it. Took me a sec to figure out which side of the mount goes on the wall but got there eventually.

Emma Li, MelbourneVerified buyer
★★★★★

Recommend!

Really well made, sticks perfectly to tile 👌

Chloe, Sunshine CoastVerified buyer
★★★★★

my bathroom looks fancy now haha

bought on a whim and now im telling everyone about it. the soap just sits on the wall looking all fancy and the lavender smells incredible 😭✨

Liv, WollongongVerified buyer
★★★★☆

Really happy with this

The mount is solid and the soap is lovely. Make sure you let the adhesive set for a full 24hrs before putting the soap on because i didnt read that part properly and it fell off the first time lol. Once its bonded though its completley fine, been up for weeks now no issues. Lavender scent is beautful. Only reason for 4 stars is the instructions could be clearer about the wait time but otherwise no complaints at all. Also the box was a bit dented when it arrived but everything inside was fine.

Meg Patterson, BallaratVerified buyer
★★★★★

great quality!

Really well made!

Lauren K., CanberraVerified buyer
★★★★★

Bought 2

Got one for each bathroom. Super easy to install, looks great. Had to redo one because i put it too high and couldnt reach it properly 😂 thats on me though

Rachel, Gold CoastVerified buyer
★★★★★

Obsessed 😍

the magnet is SO satisfying lol. and my bathroom looks 10x better without bottles everywhere

Courtney D., TownsvilleVerified buyer
★★★★☆

Good product

Shipping took ages, like almost 2 weeks which was annoying. Product itself is great though, soap stays dry properly. Would of liked some tracking updates.

Brooke, CairnsVerified buyer
★★★★★

Gift

Bought for my sister for her birthday she loved it. Getting one for myself now. Does anyone know if you can buy just the soap refills without the mount?

Kate, MorningtonVerified buyer
★★★★☆

10/10

10/10. The bar, the mount, the box it came in, the ingredient list, all of it.

Phoebe Mitchell, MandurahVerified buyer
★★★★★

Great

no more bottles 👏 only thing is i wish the adhesive strip was repositionable because i stuck it slightly crooked and now it bugs me lol

Hannah B., Port MacquarieVerified buyer
★★★☆☆

Good

Does what it says, soap stays dry and the mount looks nice on the wall. Bit smaller then i pictured from the photos but it still works fine. Took a star off because i wish there was a double mount option for bigger households.

Maddison K, ToowoombaVerified buyer
★★★★☆

Really like it

Soap mount is great and looks nice in the shower. Only issue is my partner keeps bumping it with his elbow when hes reaching for the shampoo so we had to move it slightly lower lol. Works perfectly now though. Peppermint scent is nice.

Jenna, LauncestonVerified buyer
★★★☆☆

ok

its fine. does the job. soap stays on the wall and doesnt go mushy which is what i wanted. not sure its worth the price when you could probably just diy something similar but the soap itself is nice i guess

Tam, AlburyVerified buyer

Make the switch

A small upgrade. A healthier you.

Free shipping, 99-day guarantee, cancel anytime.

Try esful for 99 days