Natural, Nourishing, Never Gets Mushy.
- Natural ingredients. Made to nourish.
- Cold process. Glycerine kept in.
- Zero microplastics. Metal & bar.
- Magnetic mount. No mush. No goop.
Choose your Bar + Magnetic Mount Bundle:
Pause, cancel or change anytime.
Pick your 3 scents: 0 of 3
Scented with pure essential oils. Coloured with natural colorants.
- No chemicals you need a degree to pronounce. No SLS, parabens, phthalates, or synthetic fragrance. Every ingredient listed, nothing hidden.
- Designed to never dry out your skin. Superfatted with shea butter and natural oils. Glycerin retained for moisture (most commercial soaps strip it out).
- Natural cold process body wash. Slow-cured for six weeks, for a harder, longer-lasting bar that holds its shape.
- Rich, creamy lather. Works even in hard water.
- Designed to look as good as it feels. Reeded texture with soft rounded edges, shaped to be easy to hold.
Ingredients
Ingredients base (all bars): Water, olive oil, coconut oil, responsibly sourced palm oil (RSPO certified), sodium hydroxide (none remains after saponifying oils), shea butter, castor oil, kaolin clay, sodium lactate, sodium gluconate, sugar.
Unscented: Base only. No added fragrance, essential oils, or colorants.
Lavender: Base + lavender essential oil, alkanet root extract (natural colorant).
Peppermint: Base + peppermint essential oil, spirulina powder (natural colorant).
Citrus: Base + 10x folded sweet orange essential oil (Citrus sinensis), calendula petal powder (natural colorant).
Tea Tree: Base + tea tree essential oil, French green clay (natural colorant).
Superfat: 5%. Extra oil left in the bar for moisture rather than being fully converted.
What is NOT in this bar: No SLS. No synthetic fragrance. No parabens. No petroleum derivatives. No plastic.
A note on palm oil: We know palm oil is a charged topic, especially if you care about the environment. So do we. We use RSPO certified palm oil because it produces a harder, longer-lasting bar with rich lather that other oils cannot match. RSPO certification means strict standards for preventing deforestation, protecting habitats, and respecting local communities.
Stick it to your wall. The built-in magnet grips your bar and holds it in mid-air until you need it.
- Eliminates the mushy bar issue. Wall-mounted magnetic hold suspends the bar in air so it dries completely between uses.
- Made to be seen. Minimal matte black design looks intentional on any bathroom wall.
- Reduces plastic waste. Made from anodised aluminium and designed to be refilled, not replaced.
- Effortless to use. Grab, use, click back on. No dish. No mess.
- Installs in minutes, no damage. Peel-and-stick adhesive works on any clean, smooth surface. No tools, no drilling.
Everything you need for the full switch:
- An aluminium, black wall-mounted magnetic mount that eliminates mushy bar and reduces plastic waste.
- Small batch, cold process body wash bars with embedded stainless steel magnetic discs. No SLS, no synthetic fragrance, no plastic.
- Some bundles include a free natural loofah sponge. Plastic-free from top to bottom.
Try it, live with it, wash with it.
If you're not into it for any reason, just let us know within 99 days and we'll refund you in full.
No stress, no pressure - just a guarantee that you'll love it, or you don't pay.
Orders go out within 24 hours, Monday to Friday.
Subscribe and shipping is FREE. All orders are tracked and usually arrive within 2 to 4 business days.
One-time purchases ship for $8.95, tracked, and usually arrive within 2 to 4 business days.
Changed your mind? No problem. Just reach out within 99 days and we will sort out a return or refund.
Simple and stress-free, the way it should be.

99 Days. Full Refund. No Questions.
You have been burned by brands making clean claims they could not back up. We know that is one of the biggest reasons you hesitate on a product like this. Which is why the esful system comes with a 99-day money-back guarantee.
Use it for three months. If the ingredient list does not match up to what we have promised, if the mount fails, if the bar does not last, contact us for a full refund.
Every cent. No forms. No return shipping. No questions. The risk is entirely on us.
esful vs others
Clean ingredients
Synthetic chemicals
No plastic
Full of plastic
Dries in mid-air
Sits in a puddle
Aluminium + steel
Plastic bottle
Looks intentional
Looks cluttered
Your Questions Answered
What's wrong with my current body wash?
Turn the bottle around. Read the ingredients. Here is what you are actually looking at.
It starts with what makes the foam
That lather comes from sodium lauryl sulphate (SLS) or sodium laureth sulphate (SLES). It feels like it’s working. It is, just not in your favour. SLS strips the lipid barrier your skin relies on to stay moisturised and healthy. Every wash. It cannot tell the difference between surface dirt and your skin’s own protection.
- Linked to barrier damage and increased skin water loss
- Amplifies reactions in people with eczema or sensitive skin
- SLES goes through a process that creates 1,4-dioxane as a byproduct, classified by the US EPA as “likely to be carcinogenic to humans.” It does not appear on the label because it is a contaminant, not an ingredient.
The preservatives are worse
Body wash is mostly water. Water breeds bacteria. So it needs heavy preservatives to stay shelf-stable for two years in a warm bathroom.
- Parabens (methylparaben, propylparaben, butylparaben) mimic oestrogen in the body. The Endocrine Society classifies them as endocrine-disrupting chemicals. Intact parabens have been found in human tissue samples.
- DMDM hydantoin is used as a paraben alternative. It slowly releases formaldehyde as it breaks down. Formaldehyde is an IARC Group 1 carcinogen. It will not say “formaldehyde” on the label.
“Fragrance” means nothing and everything
“Fragrance” or “parfum” is a legally protected trade secret. One line on the ingredients list. Behind it: anywhere from 10 to 200 individual synthetic compounds, with zero obligation to disclose any of them.
- Phthalates are routinely used as fragrance fixatives. They are linked to hormonal disruption and altered androgen production in human studies.
- You have no way of knowing they are in your product. That is by design.
The bottle itself is part of the problem
Most body wash bottles are polyethylene or PET plastic. Your shower puts them through heat, steam, and physical stress every single day. That accelerates the leaching of plastic fragments and chemical additives directly into the product inside.
- In 2022, researchers found microplastics in 77% of human blood samples tested, including polyethylene, the same plastic most bottles are made from
- In 2024, a New England Journal of Medicine study found microplastics in arterial plaque tissue and linked them to a 4.5x higher risk of cardiovascular events
- Your body wash bottle is in hot water every single morning. It is probably the most consistently heat-stressed plastic in your home.
None of this requires a conspiracy. It just requires reading the label you have been ignoring.
Will it dry out my skin?
Won't it just go soft and mushy like every other bar soap?
"Fragrance" on a label can legally hide thousands of chemicals. What about yours?
Why do some of your bars contain essential oils? Aren't those endocrine disruptors?
Why is a plastic bottle in the shower actually a problem?
What if I donβt love it?
When will my order ship?
Is the metal disc in the bar safe on skin?
How long does one bar last?
Isn't palm oil destructive?
How does the adhesive work? Is it renter-safe?
How do I remove the mount from the wall?
Fair warning: we use a high-strength adhesive because we want this thing to stay put for years, not fall off after a few weeks. So removal takes a bit of effort, but the steps below will get it done without damaging your wall.
- Warm the adhesive with a hair dryer for 30 to 60 seconds. Heat softens the bond and makes removal much easier.
- Slide a piece of dental floss or fishing line behind the mount and saw gently back and forth. The heat-softened adhesive will release.
- Clean up any residue with an adhesive remover or rubbing alcohol. Test it on a hidden spot first to make sure it will not damage your wall or paint.
Where is it made?
Is there any plastic at all in the product?
Will the metal rust?
Can I use my own bars?
Will this leave soap scum in my shower?
Natural bar soap has a reputation of leaving a bit of residue in hard water areas because real soap reacts with the minerals in your water (worse if you have hard water).
Most natural soap makers don't consider cleaning or the hardness of your water when they're formulating.
We have. Every esful bar contains sodium gluconate, an ingredient that binds to calcium and magnesium ions in your water before they can react with the bar. Less reaction means less scum on your glass and tiles.
A very small tradeoff for a bar that's actually soap, not a synthetic detergent in disguise.
Is the bar hygienic?
Customer Reviews
Customer photos
Best purchase!
No plastic anywhere which was the main thing for me!! already told like 3 people about it lol
Love it!
Love it!! No more bottles π
the soap is actually amazing??
ok so i bought this for the no plastic thing but the soap itself is honestly the best part?? my skin doesn't feel dry after washing anymore which never happend with the liquid stuff. Mount looks nice too but yeah the soap is the star for me, definately reordering!
renter friendly
Was worried about putting it on the wall in a rental but went on easy and apparently comes off clean. Looks way more premium then i expected for the price!
Finally!
Finally a bar soap that dosent turn into mush!! No plastic anywhere either which was the whole reason i bought it
Cleaner than my last bar
Tried a few "natural" bars before this and most of them still had something sketchy on the label when I actually checked. This one reads clean. Also lasts ages on the mount, which helps bc I'm not replacing it every two weeks.
So satisfying
the magnet thing is so satisfying wth. Bar is still firm a month in, ingredients are short, sold.
Unscented
Unscented one is perfect for me. I react to basically every fragrance so this has been a miracle. Daughter uses it too.
No more gross soap dish
Bar soap that actually stays dry between uses. Simple idea but it works really well.
Good
Exactly as described, happy with it. Took me a sec to figure out which side of the mount goes on the wall but got there eventually.
Recommend!
Really well made, sticks perfectly to tile π
my bathroom looks fancy now haha
bought on a whim and now im telling everyone about it. the soap just sits on the wall looking all fancy and the lavender smells incredible πβ¨
Really happy with this
The mount is solid and the soap is lovely. Make sure you let the adhesive set for a full 24hrs before putting the soap on because i didnt read that part properly and it fell off the first time lol. Once its bonded though its completley fine, been up for weeks now no issues. Lavender scent is beautful. Only reason for 4 stars is the instructions could be clearer about the wait time but otherwise no complaints at all. Also the box was a bit dented when it arrived but everything inside was fine.
great quality!
Really well made!
Bought 2
Got one for each bathroom. Super easy to install, looks great. Had to redo one because i put it too high and couldnt reach it properly π thats on me though
Obsessed π
the magnet is SO satisfying lol. and my bathroom looks 10x better without bottles everywhere
Good product
Shipping took ages, like almost 2 weeks which was annoying. Product itself is great though, soap stays dry properly. Would of liked some tracking updates.
Gift
Bought for my sister for her birthday she loved it. Getting one for myself now. Does anyone know if you can buy just the soap refills without the mount?
10/10
10/10. The bar, the mount, the box it came in, the ingredient list, all of it.
Great
no more bottles π only thing is i wish the adhesive strip was repositionable because i stuck it slightly crooked and now it bugs me lol
Good
Does what it says, soap stays dry and the mount looks nice on the wall. Bit smaller then i pictured from the photos but it still works fine. Took a star off because i wish there was a double mount option for bigger households.
Really like it
Soap mount is great and looks nice in the shower. Only issue is my partner keeps bumping it with his elbow when hes reaching for the shampoo so we had to move it slightly lower lol. Works perfectly now though. Peppermint scent is nice.
ok
its fine. does the job. soap stays on the wall and doesnt go mushy which is what i wanted. not sure its worth the price when you could probably just diy something similar but the soap itself is nice i guess

Every Shower Is Another Exposure.
You cannot un-absorb the microplastic already in you. You can stop adding to it today. The bottle, the skin contact, all of it ends the minute the system arrives. Every month there are new studies about what microplastic does in hot water, in bloodstreams, in placentas, in kids. You cannot control the air or the food supply. You can control what touches your skin twice a day.
Switch to plastic free - 99-day risk free →